Carnegie Institute
A private licensed school with diploma-based workforce programming
The Carnegie Institute’s focus is to economically empower people to fully engage in tech and creative industries as job seekers by: increasing accessibility of resources for participants, building pathways through industry partnerships, and building an alum network that connects and empowers diverse talent.
Digital Marketing Diploma
24 Weeks to Learn In-Demand Digital Marketing Skills
In this 24-week, part time, hybrid program, participants gain real-world, project-based experience from instructors who are practicing professionals.

Plan and conduct outreach campaigns, collect and analyze metrics to measure impact on your target audience, and leverage data outcomes to better tell your organization's story.

Being a PA Private Licensed School enables us to offer a diploma upon completing all requirements of this program in accordance with our state license. While you will find additional workforce programming within our Pop District initiative offerings, only programs that have been approved to operate by the PA Department of Education under our Carnegie Institute school are considered licensed programming.

A screenshot of the course overview (featuring six courses) for the Digital Marketing Diploma Program of the Carnegie Institute.
The program is designed so that students may choose to attend classes around their work schedules to complete the entire program. Class meeting times are scheduled on nights and weekends, empowering students to transition to a new role with a current employer, or explore new, in-demand opportunities.

Accepted applicants costs are fully-subsidized for 2025 sessions by philanthropic support.

Learn more in our Program & Courses Overview.

Questions? Reach us at carnegieinstitute@thepopdistrict.org
Applications due January 10, 2025

The full application including next steps for accepted applicants may be found below.

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